Google Nexus One Carries $ 174.15 Materials monetary value , iSuppli Teardown break El Segundo , Calif. , January 8 , 2010 - With its new Nexus One , Google Inc. has taken many of the latest bright - phone innovations and coalesce them in a single intersection that manages to be both cut sharpness and cost competitive , according to a teardown direct by iSuppli Corp.
The Nexus One , sell with the Google brand name but manufactured by HTC Corp. , carry a Bill Of Materials ( BOM ) of $ 174.15 , based on a preliminary approximation from iSuppli ’s Teardown Analysis Team . This total comprises only hardware and component cost for the Nexus One itself and does not take into consideration other expenses such as fabrication , software package , boxful content , accessories and royal house .
Google Nexus One Carries $ 174.15 Materials price , iSuppli Teardown Reveals
El Segundo , Calif. , January 8 , 2010 - With its new Nexus One , Google Inc. has taken many of the latest smart - phone innovations and combine them in a single product that manages to be both cut edge and price militant , according to a teardown conducted by iSuppli Corp.
Google is selling unlocked interlingual rendition of the Nexus One at an unsubsidized price of $ 529 , or at $ 179 with a two - twelvemonth military service contract from T - Mobile .
The connected table confront the preliminary outcome of iSuppli ’s teardown analysis of the Nexus One . iSuppli will conduct a finalized and more detailed analytic thinking later this calendar month .
regaining of the Snapdragon
At the marrow of the Nexus One is Qualcomm Inc. ’s Snapdragon baseband central processing unit that sports a blistering 1GHz clock swiftness .
“ The Snapdragon was first note in a previous smart sound torn down by iSuppli - the Toshiba Corp. TGO1 - which is based on Microsoft Corp. ’s Windows Mobile operating system of rules , ” Keller said . “ However , the Android 2.1 operating scheme used in the Nexus One better capitalizes on the Snapdragon ’s fast performance , making the user interface and applications range very quickly .
This processing muscle also gives the Nexus One some advanced capabilities , most notably high-pitched - definition 720p video playback . ”
iSuppli estimates the cost of the Snapdragon at $ 30.50 , making it the most expensive single component in the Nexus One . With the cellular inclusion of the Snapdragon and the associated mogul - management and Radio Frequency ( RF ) transceiver poker chip , Qualcomm require 20.4 percentage of the Nexus One ’s BOM , giving it the biggest dollar bill share of any component supplier in the design .
AM - OLED display
One of the Nexus One ’s signature features is its 3.7 - in AM - OLED display , which is superior to the conventional LCDs used in most smart speech sound designs in a form of ways . Compared to liquid crystal display , AM - OLED deliver a larger color gamut , a faster reply fourth dimension , a thinner form agent and cut top executive consumption .
Prior to the Nexus One , AM - OLED technology appear in another voguish phone , Samsung ’s I7500 , which features a 3.2 - column inch display . However , the Nexus One uses a larger exhibit , mark the first manipulation of a 3.7 - column inch OLED that iSuppli ’s Teardown Analysis Service has seen .
“ The 3.7 - inch AM - OLED exhibit on the Nexus One delivers a stunning moving-picture show , ” Keller say .
With an calculate cost of $ 23.70 , the AM - OLED video display is provide by Samsung Mobile Display Co Ltd.
Heavenly unibody
The Nexus One also sports a unibody design , which means that the smart phone ’s enclosure constitute a exclusive part . Such a invention approaching supply greater morphological rigidity , supply more protective covering to the internal electronics in case the phone is dropped . On the other mitt , a unibody tend to labour up fabrication costs .
Besides Apple Inc. ’s iPhone , this check off the first unibody bright - speech sound intention that iSuppli ’s teardown psychoanalysis team has noted .
With the Nexus One , HTC has taken a major pool stick from Apple in the enclosure design , making it the most “ Apple - like ” merchandise yet seen from any in the competition , and others are likely to accompany suit .
Noises off
The Nexus One also features a dual microphone blueprint used for cancellation of background interference . This feature also was noted in Motorola ’s Droid , another Android - based smart earphone . To follow up the stochasticity cancellation part , the Nexus One employs a specialised audio recording voice central processor chip from Audience Semiconductor , the first time iSuppli ’s Teardown Analysis service has observed a part from this manufacturer in any electronic Cartesian product .
lose memories
While the Nexus One feature 4Gbit of intragroup NAND flash store , the same amount as the Droid and the Toshiba TG01 , it is bundle with a comparatively small MicroSD board of 4Gbyte . NAND flash is used for storage of user content and media on the impudent phone . The Droid and TG01 are supplied with 16Gbyte and 8Gbyte , respectively . This allow Google to keep its overall BOM costs down , yet still allows the exploiter to promote as needed . And while the 4Gbyte of national flash picket against the iPhone ’s humongous 16Gbyte , it has the advantage of expandability afforded by the MicroSD plug-in time slot where the iPhone has no outside computer memory facility .
Samsung Semiconductor is the supplier of all the memory in the Nexus One , giving it $ 20.40 , or 11.7 percent , of the product ’s total BOM .
Synaptics gets in touch
Other far-famed plan winners in the Nexus One include Synaptics Inc. , which supply the phone ’s capacitive sense of touch - screen assembly . iSuppli reckon the cost of the assemblage at $ 17.50 , or 10 percent of the total BOM . While the faculty and the Android operating system funding multitouch stimulation , the capability is deactivated on the Nexus One .
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