It ’s beenyears sinceFacebook last top the adolescent societal media chart , yet somehow the platform is still misplace ground with young people . The social media site is now used by less than a third of U.S. adolescent , according tonew survey datafrom the Pew Research Center , released Wednesday . That ’s down from 71 % of teens in2014 - 2015and 51 % in2018 .
( Among adults , on the other hand,2021 Pew datasuggested that Facebook remains a social media stronghold , retaining about 69 % of U.S. adults . )
However , across age groups , the apparent big tech winner is YouTube . The video site emerged triumphant among all ten of the platform include in the most recent teen survey , and 95 % of U.S. younker reported that they utilize YouTube ( up from 85 % in 2018 ) . It was the top used political program among adult in 2021 too .
The teens are terminally online, for better or worse. But new data from Pew suggests they’re not really on Facebook anymore.Photo:Akhenaton Images(Shutterstock)
When it arrive to more traditionally “ social media”-specific site and apps , the new news report further confirmed that TikTok has quickly become the reining stripling - champion . 67 % of polled teen reported using the weapons platform , and 16 % say they ’re on TikTok “ almost always . ” Instagram and Snapchat followed close behind , with 62 % and 59 % percent of teen responding that they use those platforms severally .
Those Insta and Snap percentages are up from the 2014 - 2015 survey ( 51 % and 41 % respectively ) , but notably down compare with the 2018 data . Four years ago , Pew reported that 72 % of poll teenagers said they use Instagram and 69 % say they habituate Snapchat . One cock-a-hoop caveat : in the most recent Pew survey , the Research Center noted that the 2018 survey method differed and that “ unmediated comparability can not be made across the two surveys due to differences in the ways the sight were deal . ”
irrespective , comparatively few adolescent seem to be on the other online platforms included in the Pew research : Twitter ( 23 % ) , Twitch ( 20 % ) , WhatsApp ( 17 % ) , Reddit ( 14 % ) , and Tumblr ( just 5 % ) . And teen usage numbers were down across all those platforms between 2022 and 2014 - 2015 . Fun fact : Pew note that “ two of the political platform the Center track in the earlier [ 2014 - 2015 ] survey – Vine and Google+ – no longer exist . ”
In addition to catalog Facebook ’s on-going failure to reach the juvenility , and the specific sites that teen do like , the Pew account note other , unspecific trends in young internet custom . For illustration , that 97 % of teens report using the internet day by day , and that virtually half said they ’re online “ almost constantly . ” These value are both up from previous Pew reports . More than a third of all teenagers said they are on one the top five online chopine “ almost constantly . ”
The information also indicated difference in internet and social media custom across gender , subspecies , and income spirit level . teenaged boy , for example , are ostensibly more potential to report using YouTube , Twitch , and Reddit ( all pop for gamers)—while girls more commonly tell they ’re on TikTok , Insta , and Snap . pitch-dark and Latino teens reported being on the internet more frequently than their white twin . And “ constant ” internet utilization was most commonly reported by teens living in households with annual incomes of $ 30,000-$75,999 .
So , how do stripling sense about all that time pass online ? More than half of the teens who report near constant internet usage also say they think they were spending too much time on social media . And more than half of teens also said that it would be either hard or very hard to give up societal media entirely .
Social media companies have been struggling of late , releasingless thanstellar quarterlyfinancial news report andannouncing layoffsamid an apparent technical school downswing . But if the teens are the future , then maybe these internet monster do n’t have that much to worry about after all . The particular of platform popularity have shifted over time , but one thing remains consistent : the teens are hooked on social media and even if they ’d like to leave , they ’re not .
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