Apple ads areusually quite skilful . Sometimes , however , they are so bad that I would like to bitchslap the copywriter . When the headline is “ Start a personal kinship at the situation , ” you know it ’s going down hill from there .
https://gizmodo.com/will-someone-please-tell-me-exactly-what-a-personal-com-5348961
Actually , it does n’t only go just downhill . It crashes into a dark , smelly pothole : “ And acquire more about the office relationship that can free you up for other affairs . ”
And there you were , thinking that Mad Men elevate bad stereotypes .
Apple
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